when people dress to avoid mainstream fashion but associate with others who dress with similar intentions. when they congregate in large numbers their alternative appearance becomes the norm.
billy: we should go to that underground club dressed in smart casual.
jim: the club were everyone is dressed crazy to show they don't conform and are hip?
billy: yeah, but they all end up looking the same and negating their wacky fashions.
jim: they're totally altstream.
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