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Ripoff. Like taken something popular and make own poorer version of it. Gimmics are rarely better than originals. It can also be made in honor of original production
Alex Kunnari song bounce was a gimmic from martin garrix animals. -No it wasnt, bounce was made before animals!
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Gimmic
Term used to mostly for interenet rappers who can't music good enough to sustain an audience, so they need to use a gimmic to give themselves appeal.
That rapper had shitty bars, but I loved his gimmic!