techmandate

Noun - the tendency for people to feel compelled to adopt and use a new technology because it has become a de facto requirement due to its widespread adoption by others;

Verb- the act of compelling people to do so (active form), or of being thereby compelled to do so (passive form):

Adjective - as a descriptor of such a product or service (techmandatory)

Noun: Robin felt that her formerly mild interest in purchasing a computer had become a techmandate, because all of her friends had computers.

Verb (active form)- The industry techmandated the use of E-Mail, and almost no one wrote letters anymore..

Verb (passive form) - Everyone else on the bowling teams used the new, precisely balanced bowling balls, and Bruce found himself techmandated into buying one.

Adjective: The adoption of the new programming language became techmandatory.