When a developing country involves in/uses sports so that they can hide (Or at least distract people from) their wrongdoing that they won't fix
Sportswashing is an example of reputation laundering.
When an event causes a celebrity to become unpopular and/or worse. The term is made in honor of the rivalry, which occurred in March of 2022, between YouTubers Camman18 and PrestonPlayz, where SSundee, another YouTuber, stated that he supported PrestonPlayz
Grace: "Babe, what's that file that says "Not Like Us"?"
Justin: "Grace, it's Not Like Us by Kendrick Lamar, which made a *ssundee move* to Drake thanks to its popularity"